What is the Difference Between Technical SEO and Onsite SEO?
What is the Difference Between Technical SEO and Onsite SEO?
SearchGPT: Is it Good or Bad for SEO?
SearchGPT: Is it Good or Bad for SEO?
The Future of SEO
Is SEO still relevant in 2024 and beyond? This is the question I set out to explore. The short answer is yes, but there are many things to consider when thinking about SEO / content strategy. A lot has changed and will continue to change.
Do this Simple SEO Tactic to Rank Higher in SERPs
Looking to rank higher in SERPs? Try this simple, yet effect, SEO tactic. This is low-hanging fruit that could get you a lot more traffic. Utilizing Google Search Console for SEO 1. Go to Google Search Console 2. Click on Performance > Search Results 3. Ensure you enable “Average Position” 4. Add Filter “Greater than” […]
Help, I Need to Capture High-Intent Searches!
Client: “I want to capture high intent searches for game devs or gamers.” Me: “What intent are you trying to capture? Search queries can be broadly categorized into three main types: navigational, informational, and transactional. So each category will have a different set of intent searches. “Also, you said game dev or a gamer – […]
High Search Volume, But Low Purchase Intent: What Should You Do?
Is there a point in creating content that has high search volume, but low purchase intent for your business? Suppose you run a business selling ‘Wholesale Coffee Beans’. Naturally, you want to target potential buyers of wholesale coffee beans. So people looking for the following – while having high search volume, aren’t your ideal customer. […]
Yoast is Not your Master—Write for the Audience
SEO folks know – Yoast SEO is not your master. Do what makes sense for the reader, not the algorithm. 👉 Yoast will tell you that your language is too complex. That is perfectly fine if your audience is technical. 👉 Yoast will tell you that your focus keyword is not in every heading. It […]
Why Targeting Low-Intent Keywords is Great For SEO
Many businesses see their blog as a tool to attract and convert buyers. While this is a valid approach, especially in B2C markets, it may not be the most effective strategy, especially in the B2B space. In this article, we’ll explore the value of low-intent keywords in your blogging strategy and why they should not […]
This Easy-to-Fix SEO Step May Be Hurting Your Business
If you are creating blog content, especially SEO-focused content, then you’ll want to index it on Google immediately after publishing. Google may eventually get around to crawling your blog post and indexing it, but sometimes they don’t. I’ve seen blogs over a year old not indexed by Google. That means someone spent a lot of […]
Are You Making This Critical Flaw in Your SEO Strategy?
Your SEO strategy may have one critical flaw. Typically, when doing keyword research, you search for three things: 👉 High-volume 👉 High-intent 👉 Low-competition Using this approach, you may ignore, or even set a filter, to only show you keywords that meet that criteria. However, in some cases, low-volume i.e. <10 searches per month, may […]