What is the Anatomy of a Good Ad? Looking at 4 Different Style of BMW Ads

In this post, we dive into what this philosophy means and how you can apply it to help you win in life and business.
Outwork, Out-improve, Out-strategize, Outlast: The Winning Formula

In this post, we dive into what this philosophy means and how you can apply it to help you win in life and business.
Starting a Personal Brand

Starting a Personal Brand
The Power of Authenticity in Visual Branding

There’s a trend, perhaps you’ve seen it – consumers now more so than ever crave authenticity from brands.
So You Want to Be a Growth Hacker?

There’s a mindset shift that many brands need to make regarding social media marketing.
How to Run a Company For the Next 500 – 1,000+ Years

There’s a mindset shift that many brands need to make regarding social media marketing.
Why Your Social Media Strategy is Failing

There’s a mindset shift that many brands need to make regarding social media marketing.
A Data-Driven Approach to Conversion Rate Optimization

Maximizing the effectiveness of your website is paramount, and understanding user behavior is key to achieving this goal. Conversion Rate Optimization (CRO) is a crucial strategy for enhancing user experience and driving desired actions on your site. One powerful tool in the CRO arsenal is website recording software, which provides invaluable insights by allowing you […]
Do this Simple SEO Tactic to Rank Higher in SERPs

Looking to rank higher in SERPs? Try this simple, yet effect, SEO tactic. This is low-hanging fruit that could get you a lot more traffic. Utilizing Google Search Console for SEO 1. Go to Google Search Console 2. Click on Performance > Search Results 3. Ensure you enable “Average Position” 4. Add Filter “Greater than” […]
The 90-Day CMO Plan

As a new Chief Marketing Officer (CMO), your first 90 days are critical for setting the stage for marketing success. This period is an opportunity to understand the business, assess resources, develop a strategy, and start executing your vision. Here’s a comprehensive 90-day plan to guide you through this crucial period: Weeks 1-2: Understand the […]