We Have Entered the Next Phase of Commoditization

Sorry to have to tell you this, but that moat isn’t going to keep your competition at bay for long.

We have entered the next phase of commoditization.

Soon, everyone will have a beautifully designed website, product, and sales & marketing assets.

Companies who don’t adopt AI will die, and the ones who do will all look more or less the same.

So what do we do?

We invest in things that are harder to replicate.

Brand, community, trust, culture, distribution, relationships, and unique points of view.