The 3 Rs of Content
When creating content, remember the 3 Rs: Repost Remix Repurpose Creating content that your audience wants to consume is difficult. From planning, ideation, filming, editing, posting… It’s time consuming and there’s no way of knowing what will resonate. So, the ROE – Return on Effort, or Energy – can be low. However, there’s a way […]
Who is Andrew Tate and Why is he Blowing up on Social Media?
Unless you’ve been living under a rock for the past 6 months, you’ve undoubtedly seen a bald-headed, misogynistic guy wearing dark sunglasses and driving a Bugatti dominating your feed. Take a look at this Google Trend chart, which shows all the global searches for “Andrew Tate”. It appears he came out of nowhere in March […]
How Brands Can Crush on Social Media in 2022
In marketing, things change rapidly. What worked in the past, may not work in the future. TikTok has changed the game It’s hard to ignore video as it seems to be dominating every platform. Adam Mosseri – Head of Instagram – stated: “more and more of Instagram is going to become video over time.” This […]
How to Use TikTok for B2B Marketing
While many businesses use Instagram, Facebook, Twitter, and LinkedIn to promote their content, so many have yet to explore TikTok as a viable social platform. If you’re running a business, or just looking to grow your personal following, it’s important to know what TikTok has to offer. It’s no longer just dance videos and challenges, […]